About

We power loyalty.

At The Reward Collection, our mission is to leverage 40 years of experience to help businesses attract, reward and retain customers — at scale.

A centralised loyalty network.

We increase traffic, engagement and spend in a simple, risk-free way that benefits retailers, loyalty programmes and consumers alike. We work with over 500 national and global merchants.

Supporting leading brands sits at the heart of everything we do — and we're proud to be the world's No.1 loyalty hub for Card-Linked-Offers.

The Reward Collection — 40+ years of combined experience building the future of card linked offers

Why Now

The shift to frictionless rewards.

Card Linking

The global CLO market is expected to grow to $26.8bn by 2034, making it one of the fastest-growing loyalty channels.

Open Banking

Open Banking users are forecast to grow from approximately 183 million globally in 2025 to 645 million by 2029.

Customers

85% of consumers say a loyalty programme influences their decision to make a repeat purchase.

Cashback

More than 4.8 billion payment cards worldwide are now enrolled in CLO programmes, a figure that has nearly doubled in the last five years.

Meet The Team

The people behind The Reward Collection.

A team of strategists, partnership leads and engineers building the world's No.1 loyalty hub.

Tom Sumner

Founder & Chief Executive Officer

Alan Smith

Company Secretary

Duncan Smith

Non-Executive Director

Adam Green

Chief Operations Officer

Marco Faccini

Chief Revenue Officer

James Bannerman

Head of Global Sales

Jake Hassall

Chief Financial Officer

Ryanna Worme

Senior Finance Manager

Diya Thomas

Finance Assistant

Cristina Bridge

Finance Assistant